Winter 2021 - Indianapolis

(Coffee Bag)

Nick was directly commissioned by US Olympian Jillion Potter to produce the design, label system, and layout for her newest project, Helm Coffee.

Helm Coffee is an LGBTQ+ women-owned coffee roaster located in Indianapolis, IN. They strongly believe in spreading the love of great coffee through kindness and connection, and the bag design aims to parallel this approach.

Each coffee is differentiated by a new Label color, and the overall design system stays consistent. All linework wraps around the entirety of the bag, drawing perspectives to the back with Helm’s mission statement and social channels.

Go show Helm some love.

@helmcoffeeroasters